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    Momoko Price - CXL - Sales copywriting & product messaging Image

    Momoko Price - CXL - Sales copywriting & product messaging

    $30.00
    No tax

    Learn Effective Product Messaging and Sales Page Copywriting

    In this 5h 16min course, you’ll gain skills to craft product messaging and sales page copy that resonate with customers and drive conversions. Learn to structure, edit, and optimize your messaging for maximum impact.

    What You’ll Learn:

    • Conduct a copy teardown to identify and prioritize improvements.
    • Leverage voice-of-customer research to create targeted messaging.
    • Craft compelling value propositions for better conversions.
    • Structure and format your messaging for clarity and impact.
    • Edit and optimize copy for improved user engagement and sales.


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    Description

    Master Product Messaging and Sales Page Copywriting with CXL

    Clarify Sales Copy and Create Messaging That Resonates

    This 5h 16min course provides actionable strategies to create compelling, customer-centric messaging. Learn to use voice-of-customer insights, craft value propositions, and structure your messaging for clarity and conversions.

    What You’ll Learn:

    • Conducting copy teardowns to prioritize and improve messaging effectiveness.
    • Developing value propositions that align with customer motivations.
    • Leveraging voice-of-customer research for tailored messaging.
    • Optimizing sales copy for clarity, impact, and conversions.
    • Structuring your messaging to trigger customer motivations and tell a story.

    Who Is This Course For?

    This course is ideal for professionals responsible for:

    • Product marketing and positioning.
    • Creating high-converting sales copy.
    • Developing brand messaging strategies.
    • Enhancing website copy for better user engagement.
    • Improving product descriptions and sales page effectiveness.

    Course Curriculum:

    1. How to Conduct a Copy “Teardown” – Learn how to analyze and improve sales copy.
    2. Introduction to Message-Mining – Discover how to gather customer insights for messaging.
    3. Mining Messages From Your Customers – Use surveys, interviews, and user tests to refine copy.
    4. Crafting Effective Unique Value Propositions – Learn to create attention-grabbing value propositions.
    5. Message Hierarchies – Structure your messaging for maximum impact.
    6. Writing the First Draft – Develop a customer-informed, data-driven sales page draft.
    7. Editing & Punching Up Your Copy – Apply conversion-focused editing techniques.
    8. Conversion-Focused Formatting & Layout – Enhance readability and usability of copy.
    9. Bonus: Real-Life Case Study – Analyze Petdoors.com’s home page for practical insights.

    About the Expert

    Momoko Price

    Momoko Price is a seasoned conversion copywriter and partner at Kantan Designs. With experience working with startups and major brands like Intuit, AT&T, and Base CRM, Momoko specializes in crafting messaging that drives results and resonates with audiences.

    Earn Your Certificate of Completion

    Completing this course earns you the official CXL Product Messaging Course Certificate, recognized by employers worldwide and ready to add to your LinkedIn profile.

    Subscribe to CXL and Access This Course

    Get on-demand access to this course and 120+ other training programs covering all aspects of data-driven marketing. Visit the official course page for more details.

    Product Details

    F.A.Q

    Q: What are Gumroad Payments?

    A: Gumroad Works as the payment gateway here, you get directed to an item on Gumroad that is linked to your BizArena order, once You complete you purchase on Gumroad, Your order on BizArena will be automatically Completed.

    Q: Why Your Courses Are Cheap, Is This Website Legit?

    A: Most of our courses come from Group buys.

    We either do our own group buys or organize them.

    So We have access to everything.

    And other times, We are only a participant and other people organize them for us and deliver the product to us. Every course has its own unique conditions. Some Courses we get for cheap prices (Group Buy Prices).

    And others not. We get them for an expensive price. We are making sure that We can provide affordable prices but sometimes, It is really out of our hands.

    In both cases:

    1. We only share videos, PDFS, any other documents or audio files.

    2. We don't share any Facebook Group Access or any other private communities.

    3. We add updates frequently once they are released.

    Q: How Am I Going To Receive The Course After Fulfilling My Payment And How Soon Will I Receive It?

    A: once you complete your purchase you will receive a direct mega.nz link at your email, the course will also be added to your BizArena account dashboard at the "My downloads" Tab.

    Q: Do I Need A Paid Mega.Nz Account To Access The Courses?

    A: Nope, you will receive the link generated from our mega.nz accounts and will use the quota from our accounts as well, this means you don't need anything else at all.

    Q: How Can I Be Sure That I'll Receive The Course That I Paid For?

    A: We have the course, you paid for it, and you will receive it.

    Firstly, you need to know that we have 100% secure payment options like Stripe and PayPal which both have refund options so you don't have to worry about that.

    Secondly, You can request content proof, we will send you screenshots of the course content, sample video links, and everything you need to make your concerns disappear.

    How to Download - F.A.Q

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