Master Technical SEO to Improve Site Performance and Search Engine Rankings
Course Overview
This 2h 24min course provides you with the expertise to optimize your website’s technical performance. Learn how to conduct detailed SEO audits, implement structured data, and address critical issues like crawl errors and site speed to boost your website’s search visibility and rankings.
What You’ll Learn
- Conduct in-depth technical SEO audits.
- Optimize crawlability and site indexing for improved search engine performance.
- Implement structured data for rich search results.
- Enhance website performance and speed for higher rankings.
- Fix common SEO issues like duplicate content and crawl errors.
Why Take This Course?
Many websites face technical SEO issues that hinder their search engine rankings. This course equips you with the knowledge and tools to identify and resolve these issues, ensuring your website is fully optimized for both search engines and users.
Course Curriculum
- Technical SEO, the basics: Understand HTML structure, meta tags, and on-page content improvements.
- URL Structures & Indexing: Learn to optimize URLs and ensure proper indexing.
- Crawl Behaviour & Crawlability: Improve how search engines crawl your website.
- Sitemaps: Optimize sitemaps for better crawl efficiency.
- Structured Data Markup: Implement schema to enhance search visibility.
- Improving Site/Page Speed: Techniques to boost your website’s speed.
- International SEO: Strategies for optimizing global websites.
- The Future of Technical SEO: Stay ahead with emerging trends and practices.
Who Should Take This Course?
- SEO professionals managing strategy and search performance.
- Web developers focused on improving search engine visibility.
- Digital marketers optimizing site structure and user experience.
- Website managers overseeing organic traffic growth.
About the Expert
Martijn Scheijbeler is a seasoned SEO expert and VP of Marketing at RVshare. With extensive experience in leading SEO functions at companies like Postmates and The Next Web, Martijn specializes in demand generation, analytics, and technical SEO strategies. He shares his insights via his blog, martijnscheijbeler.com.
Certificate of Completion
Completing this course earns you an official CXL Technical SEO Course Certificate, recognized as an industry-leading qualification by employers worldwide. Add it to your LinkedIn profile to showcase your achievement.