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    Robert W. Bly – Bly Copy Training Recordings 2022 Image

    Robert W. Bly – Bly Copy Training Recordings 2022

    $34.99
    No tax

    Robert W. Bly's Bly Copy Training Recordings 2022


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    Description

    WHAT YOU GET?

    • 8 core course modules….

    • Core Course Module1: Overview

    • Build a 6-figure freelance copywriting business.

    • Become an A-level copywriter.

    • Get more clients than you can handle.

    • Double the results your copy produces.

    • Establish yourself as a recognized expert.

    • Core Course Module 2: Gaining Deep Prospect Knowledge

    • The S.A.P. formula for copywriting success.

    • 15 ways to take a deep dive into the customer’s mind.

    • Using the B.D.F formula for uncovering the core buying complex.

    • Clayton Makepeace’s secret for making copy resonate.

    • Tap into these 17 fundamental human desires.

    • Core Course Module 3: The Motivating Sequence

    • The 5-step Motivating Sequence for maximum response.

    • 11 additional formulas for making copy even stronger.

    • The secret of the Sea-Monkeys. 

    • Making outrageous free gift offers profitable.

    • The secrets of the Franklin Mint chess set.

    • Core Course Module 4: Differentiating Your Product

    • The 3-part Unique Selling Proposition.

    • 12 ways to make your product superior and unique.

    • False logic and invent-a-term.

    • Robert Allen, Fran Capo, Mountaineer Mouse.

    •  The FAB Pyramid.

    • Core Course Module 5: Creating Irresistible Offers

    • 4 elements of winning offers.

    • Position part of the product as the premium.

    • The magic of a dollar.

    • The 4 U’s formula.

    • Pricing and guarantee offers that work

    • Core Course Module 6: Writing Copy That Sells

    • A copywriting lesson from Monty.

    • The 4-S formula for making your copy easier to read.

    • Why word choice matters so much.

    • The power of specifics.

    • A copywriting lesson from Texas Holdem.

    • Core Course Module 7: Prospecting

    • 12 proven self-promotions for freelance copywriters.

    • A lead-generating letter that pulled a 10% response.

    • How to create a Copywriting Information Kit.

    • The MAD-FU formula for qualifying potential clients.

    • How to make your website generate a truckload of leads.

    • Core Course Module 8: Getting Prospects to Hire You

    • 15 reasons why clients hire freelance copywriters.

    • 9 steps for converting sales leads into copywriting clients.

    • What to do when a potential client ghosts you.

    • 23 great copywriting niches.

    • 9 common sales objections — and one good answer to each.

    • Bonus Course Module #9: Content Marketing

    • Converting free content requests into qualified sales leads.

    • How to easily enhance curated content.

    • Fill-in-the-blank worksheets for creating your content.

    • Tailoring your content delivery format to prospect learning mode.

    • 7 proven formulas for writing attention-grabbing content titles.

    • Bonus Course Module #10: Websites

    • Dual-appeal home pages.

    • The 2 things that must be on your website.

    • Choosing your domain name.

    • Popular home page layouts.

    •  SEO.

    • Bonus Course Module #11: Videos

    • Common video run times and script word length for each.

    • 9 tips for writing video sales letters.

    • The power of demonstration videos.

    • Problem/solution videos.

    •  Using educational videos to help sell your product or service.

    • Bonus Course Module #12: Building Your Copywriting Business

    • The 7 key elements of freelance success.

    • 5 ways to deliver extraordinary client service.

    •  How to retain good clients for years—even decades.

    • The ABM method of getting all the new clients you want.

    • 4 secrets to a long and prosperous copywriting career.

    Sales Page: https://anon.to/BPth8U

    Product Details

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