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CXL - Growth Marketing Minidegree

CXL - Growth Marketing Minidegree

$100.00 $2,500.00 -96%
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Growth Marketing Minidegree 2024 by CXL

Transform your career with CXL’s Growth Marketing Minidegree. Master growth frameworks, behavioral psychology, copywriting, and technical skills like digital analytics and testing frameworks. Perfect for professionals in digital marketing, business growth, and lead generation.


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Description

Growth Marketing Minidegree by CXL

Program Overview

The Growth Marketing Minidegree by CXL is a comprehensive program designed to give you advanced-level skills in growth marketing. Learn to apply industry-agnostic frameworks, behavioral psychology, user research, and technical skills like digital analytics and testing frameworks to drive exponential business growth.

What You’ll Learn

  • Combine quantitative and qualitative research to achieve bigger wins.
  • Master frameworks for growth that can be applied to any industry.
  • Develop advanced skills in behavioral psychology, copywriting, and user research.
  • Gain technical expertise in Excel, digital analytics, and testing frameworks.

Courses Included in the Minidegree

Demand Creation

Growth Strategy

  • User-centric Marketing by Paul Boag
  • Project Management for Marketers by Alexa Hubley
  • Retention: The Most Underrated Growth Channel by Val Geisler
  • Account-Based Marketing by Steve Watt

Brand

  • Data-driven Influencer Marketing by Siim Säinas
  • Sales Copywriting & Product Messaging by Momoko Price
  • Messaging Strategy in Public Relations by Ray Young

Organic Content

  • Content Marketing Research by Derek Gleason
  • Email Marketing: Fundamentals by Jessica Best
  • Product Marketing Content by Stephen Kane
  • Organic Social Media by Phil Nottingham
  • Content Recycling by Paul Boag
  • Scaling Content Marketing by Ross Hudgens

Demand Capture

SEO

  • Technical SEO by Martijn Scheijbeler
  • Content Strategy for Demand Generation by Andy Crestodina
  • On-Page, On-Site & Programmatic SEO by Logan Bryant
  • SEO-Driven Editorial Calendar by Dan Shure
  • Growth Focused SEO Testing by Logan Bryant
  • SEO Link Building by Irina Nica

PPC

  • LinkedIn Experimentation by Rob Muldoon
  • Facebook Ads Experimentation by Curt Maly
  • Advanced Facebook Ads by Curt Maly
  • Google Ads Experiments by Susan Wenograd
  • Google Ads for Beginners by Susan Wenograd
  • Facebook Ads for Beginners by Susan Wenograd
  • Advanced LinkedIn Ads by AJ Wilcox
  • Facebook Ads Creative by Andrew Faris
  • TikTok Ads by William Perry

Why Choose This Minidegree?

This program is ideal for professionals responsible for:

  • Digital marketing and growth strategy.
  • Product marketing and demand generation.
  • User research and behavioral insights.
  • Lead generation and revenue optimization.

About CXL and the Instructors

Learn from top growth marketing experts like William Perry, Curt Maly, Momoko Price, and Logan Bryant. CXL’s Growth Marketing Minidegree combines real-world expertise with practical techniques to ensure you succeed in driving measurable growth for any business.

Sales Page

https://anon.to/5aUhk4

Growth Marketing Minidegree 2024 Content

Product Details

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