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Google Analytics Audit Course by Fred Pike
Course Overview
Master the process of Google Analytics auditing with Fred Pike, Managing Director at Northwoods Software, in this CXL course. Learn to diagnose and fix issues in Google Analytics accounts using a structured approach, ensuring accurate data that drives smarter decisions. This course provides hands-on techniques for troubleshooting analytics setups and preparing trustworthy data for digital marketing success.
What You?ll Learn
- Identify the key areas to check in Google Analytics for accurate data collection.
- Understand common issues in Google Analytics setups and multiple approaches to solve them.
- Master the ?Outside-In Approach? to uncover problems that most experts miss.
- Learn tools and techniques to troubleshoot and fix Google Analytics issues effectively.
- Ensure clean setups in Google Tag Manager to maintain trustworthy data.
Who Should Take This Course?
This course is ideal for:
- Professionals responsible for assessing the quality of Google Analytics data.
- Marketers seeking a structured approach to evaluating and fixing GA properties.
- Agencies looking to offer high-value Google Analytics audits for potential clients.
- Businesses aiming to ensure their analytics data supports smarter decision-making.
Who Is This Course Not For?
This course is NOT suitable for individuals who:
- Are highly experienced Google Analytics practitioners familiar with advanced troubleshooting.
- Do not regularly work with Google Analytics or have only basic knowledge.
- Do not rely on Google Analytics data for decision-making.
Skills You Should Have
Participants should have a good understanding of Google Analytics to fully benefit from this course. Prior experience working in GA and familiarity with its basic concepts will make the content more impactful. After completing the course, practice with real GA accounts will help take your skills to the advanced level.
About Fred Pike and CXL
Fred Pike, Managing Director at Northwoods Software, brings his expertise in Google Analytics auditing and troubleshooting to this CXL course. Learn his structured approach to diagnosing and fixing issues for more accurate data. With CXL?s industry-leading education, you?ll gain an indispensable skill for digital marketing and analytics success.
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Fred Pike - CXL - Google Analytics Audit Course Content
