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Interaction Design - Gamification – Creating Addictive User Experiences

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Covers how gamification can increase user engagement, how it differs from game design, creating player experiences that drive business missions, measuring impact, and keeping projects legally compliant and ethically sound.

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What You’ll Learn

The power of gamification and how it can increase user engagement and fulfilment

Why and how gamification is not the same as game design

How to create player experiences that drive business missions

How to manage, monitor, and measure of the impact of gamification work

How to ensure that your gamification projects produce work which is legally compliant and ethically sound

Examples of gamification projects in enterprise settings, so that you can better explain the benefits of gamification to corporate sponsors and decision makers

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