-90%

Taylor Engstrom - CXL - Partner & Customer Marketing

$25.00 $250.00 -90%

No tax

Partner Marketing by Taylor Engstrom

Learn to build impactful partner marketing programs with CXL?s updated course by Taylor Engstrom, Product Marketing Manager at Auctane/ShipStation. Discover strategies to develop partner relationships, run high-impact campaigns, and deliver quality leads to your sales team. Ideal for professionals in lead generation, business growth, and digital marketing.

Description

Partner Marketing Course by Taylor Engstrom

Course Overview

Master the art of partner marketing with Taylor Engstrom, Product Marketing Manager at Auctane/ShipStation, in this CXL course. Learn to build, develop, and execute successful partner marketing programs that boost lead generation, leverage strategic partnerships, and drive measurable results. This course equips you with the tools and strategies to create a sustainable partner marketing practice tailored to your organization.

What You?ll Learn

Understand partner marketing and how it differs from influencer marketing and strategic partnerships.
Build a partner marketing program from scratch, from partner recruitment to running impactful campaigns.
Develop a tailored partner marketing strategy with partner-friendly tactics, campaigns, and incentive programs.
Leverage tools, processes, and teamwork to maximize your partner marketing efforts.
Deliver predictable, high-quality leads to your sales team at a fraction of the cost.

Who Should Take This Course?

This course is ideal for:

B2B marketers working with organizations that have average deal sizes of $5k or greater.
Marketing managers, account executives, or account management professionals seeking creative and impactful growth opportunities.
Professionals looking to build new strategic relationships or optimize existing partnerships.

Who Is This Course Not For?

This course is NOT suitable for individuals who:

Prefer highly structured and predictable environments?partner marketing involves flexibility and adaptability.
Avoid client-facing roles or lack strong communication skills for stakeholder management and collaboration.
Are already running advanced partner marketing programs or have extensive experience with strategic alliances.

About Taylor Engstrom and CXL

Taylor Engstrom, Product Marketing Manager at Auctane/ShipStation, brings his expertise in partner marketing to this CXL course. Learn actionable strategies to build, execute, and optimize partner marketing efforts. CXL?s professional education empowers marketers with the skills to excel in dynamic and innovative fields.