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Bart Schutz - Wheel of Persuasion

$29.99 $699.00 -95.71%
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Decode the psychological forces driving online behavior and transform your digital presence with 130+ scientific persuasion tactics.


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Description

Master the Art of Digital Persuasion Psychology: Transform How Users Experience Your Brand

Discover why customers make decisions the way they do with the comprehensive Wheel of Persuasion course by renowned consumer psychologist Bart Schutz. This transformative program takes you deep into the human brain—both conscious and unconscious—to reveal the psychological forces driving online behavior and purchasing decisions.

Unlock the Science Behind Customer Decisions

The Wheel of Persuasion isn't just another marketing course—it's an immersive journey into behavioral science specifically designed for digital professionals. Through 18+ hours of expert video lectures, you'll master over 30 scientific frameworks and 130+ psychological tactics that top companies use to create compelling digital experiences.Whether you're designing websites, creating campaigns, or optimizing conversion funnels, you'll learn to architecture digital experiences that naturally guide users toward desired actions. The course methodically explores seven critical areas of persuasion psychology: consciousness & ratio, unconsciousness & emotions, attention & perception, needs & motivation, social & situational influences, value & price perception, and memory & learning.

Practical Skills for Immediate Implementation

Beyond theory, Bart Schutz equips you with immediately applicable skills to transform your digital presence. You'll learn to capture attention at crucial moments, motivate action through psychological triggers, create memorable brand experiences, and justify design decisions with scientific evidence rather than opinion.This knowledge translates directly into business results: higher conversion rates, deeper customer engagement, more successful A/B tests with greater uplifts, and the ability to optimize entire user journeys based on behavioral intelligence.

Complete Learning Experience

Your enrollment includes a comprehensive course book, key takeaway sheets for quick reference, access to monthly live Q&A sessions, and dozens of real-world A/B test examples that demonstrate these principles in action. Upon completion, you'll receive your Master of Online Persuasion and Experience Design certificate, validating your expertise in this specialized field.Transform how you understand and influence digital behavior. The science of persuasion is waiting for you—and your customers are ready to respond.

What You'll Learn

  • Architect irresistible digital experiences by mastering 130+ psychological tactics that guide users toward conversion, based on proven behavioral science principles.
  • Decode both conscious and unconscious decision-making processes across seven critical persuasion frameworks that explain why customers take action—or don't.
  • Validate your design decisions with scientific evidence instead of opinions, creating more successful A/B tests with significantly higher conversion uplifts.
  • Transform complex user journeys using behavioral intelligence gathered from real-world case studies and dozens of proven optimization examples.
  • Elevate your professional credentials with a Master of Online Persuasion certificate while gaining immediate access to monthly live Q&A sessions with renowned psychologist Bart Schutz.

Frequently Asked Questions

Q: How long will I have access to the Wheel of Persuasion course materials?

A: You'll receive lifetime access to all course materials, including the 18+ hours of expert video lectures, comprehensive course book, and key takeaway sheets. This means you can revisit the content at your own pace and reference the materials whenever needed throughout your career. Additionally, any future updates to the course content will be available to you at no extra cost.

Q: Do I need prior knowledge of psychology to benefit from this course?

A: No prior psychology knowledge is required. The Wheel of Persuasion is designed to be accessible for all digital marketing professionals, regardless of background. Bart Schutz breaks down complex psychological concepts into practical, understandable frameworks specifically tailored for digital applications. While marketing experience is helpful, the course starts with fundamentals and progressively builds your understanding of consumer psychology principles.

Q: What's the weekly time commitment needed to complete this course?

A: The course contains 18+ hours of video content, which most students complete over 6-8 weeks, dedicating about 3-4 hours per week. This includes watching the lectures, reviewing materials, and implementing learned techniques. The course is entirely self-paced, so you can adjust your schedule based on your availability. Many students find it beneficial to space out the modules to allow time for practical application of the concepts between lessons.

Q: How can I demonstrate ROI to my company after taking the Wheel of Persuasion course?

A: The course is specifically designed to deliver measurable business impact. You'll learn how to conduct A/B tests that demonstrate clear uplifts in conversion rates, implement tactics that increase customer engagement metrics, and optimize user journeys based on psychological principles. The dozens of real-world examples included show typical results achieved by other companies. Additionally, your Master of Online Persuasion and Experience Design certificate provides formal recognition of your specialized expertise, which can support career advancement discussions.

Q: Are the monthly Q&A sessions recorded if I can't attend live?

A: Yes, all monthly Q&A sessions with Bart Schutz are recorded and added to your course library for on-demand viewing. This ensures you never miss valuable insights even if you can't attend the live sessions. During these sessions, Bart answers specific implementation questions, reviews real case studies submitted by students, and often provides additional context to course concepts based on emerging research. These sessions provide ongoing value and help you apply the psychological frameworks to your unique business challenges.

Sales Page: https://www.wheelofpersuasion.com/courses/fullcourse/

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