Matthew Brandt - CXL - Product analytics

$30.00

No tax

Master Product Analytics with CXL

In this 7-hour course, learn to collect, analyze, and utilize product-level data to drive growth and optimize performance. Gain hands-on skills in tracking key metrics, segmenting user data, and applying advanced tools like Google Sheets and MySQL.

What You?ll Learn:

Collect and analyze product data accurately.
Track key performance metrics for actionable insights.
Segment and compare user behavior to improve product performance.
Leverage tools like Google Sheets and MySQL for deeper analysis.
Apply product analytics to inform data-driven decisions.

Why Take This Course?

Turn complex product data into actionable insights that enhance your product strategy and drive meaningful business growth.

Description

Become a Master of Product Analytics with CXL

Turn Product Data into Actionable Insights

This 7-hour course equips you with the skills to collect, analyze, and leverage product-level data for growth. From tracking key metrics to utilizing advanced tools, you?ll learn how to make data-driven product decisions that optimize performance and drive success.

What You?ll Learn:

How to collect and analyze product data accurately.
Tracking and implementing key performance metrics for actionable insights.
Segmenting and comparing user behavior for deeper analysis.
Using tools like Google Sheets and MySQL for advanced data analysis.
Making data-driven decisions to enhance product performance and strategy.

Who Is This Course For?

This course is ideal for professionals responsible for:

Product management and performance optimization.
Analyzing user behavior and product data.
Driving product decisions with data insights.
Tracking key product metrics and performance.
Developing data-driven strategies for product growth.

Course Curriculum:

Introduction to Product Analytics ? Familiarize yourself with key terms and differences from other types of analytics.
Data Collection Done Right ? Learn how to collect data in the correct format and at the right time.
Analysis Tools ? Discover tools like Mixpanel, Heap Analytics, Amplitude, and more.
Core Metrics ? Explore common metrics universally applied to products across industries.
User & Cohort Analysis ? Understand user behavior through segmentation and cohort analysis.
Common Questions & Challenges ? Address challenges and questions specific to product analytics.
Reporting & Monitoring Metrics ? Learn methods for visualizing and reporting on product metrics.
Tie It All Together ? Combine your analytics with data from other sources for deeper insights.

About the Expert

Learn from top industry experts who specialize in product analytics and data-driven decision-making. Their actionable insights will guide you through the entire process of leveraging product data to enhance performance and growth.

Subscribe to CXL and Access This Course

Gain access to this course and 120+ other training programs on all aspects of data-driven marketing. Earn a certificate of completion to showcase your expertise. Visit the official course page for more details.