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Working with the Product Team Course by Mathew Sedze
Course Overview
Master the art of collaboration between product management and product marketing with Mathew Sedze, Senior Product Marketing Manager at HubSpot, in this CXL course. Learn how to align strategies, avoid conflicts, and foster a productive partnership that drives product adoption and revenue growth. This course introduces practical frameworks to elevate your collaboration from tactical to strategic across the product lifecycle.
What You?ll Learn
- Understand the motivations and roles of product management to build a strong working relationship.
- Develop strategic frameworks for aligning product marketing and product management goals.
- Learn techniques to enhance collaboration, increase revenue, and drive product adoption.
- Avoid common conflicts and missed opportunities by fostering effective communication and alignment.
- Maximize your impact across the product lifecycle through strategic partnerships.
Who Should Take This Course?
This course is ideal for:
- Product marketers seeking to strengthen their collaboration with product management teams.
- Professionals looking to enhance product adoption and drive measurable revenue growth.
- Marketers aiming to align their strategies with product teams for more significant business impact.
About Mathew Sedze and CXL
Mathew Sedze, Senior Product Marketing Manager at HubSpot, brings his extensive experience in product marketing to this CXL course. Learn actionable frameworks to foster collaboration, align strategies, and drive results. CXL?s professional education empowers marketers to excel in cross-functional partnerships and product management collaboration.
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Mathew Sedze - CXL - Working With The Product Team Course Content
