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Hiring Product Marketers Course by Leo Castro
Course Overview
Build a product marketing team that aligns with your company?s objectives with Leo Castro, Founder of Decisive Moment Marketing, in this CXL course. Learn to recruit the right talent, organize teams to exceed short- and long-term goals, and create a structure that delivers results beyond the sum of its parts. This course equips you with the tools to attract and hire top talent in product marketing.
What You?ll Learn
- Apply your company?s goals and strengths to build a high-performing product marketing team.
- Understand different ways to organize product marketing teams to meet company objectives.
- Use a framework to recruit and organize a team that delivers outsized results.
- Identify essential tasks for product marketers and hire to meet organizational needs.
- Streamline the hiring process by learning where to source talent for product marketing roles.
Who Should Take This Course?
This course is ideal for:
- New team managers looking to quickly hire a strong product marketing team with complementary skills.
- Leaders seeking to achieve impactful results with limited hiring resources.
- Professionals needing to source talent outside of their existing product marketing networks.
Who Is This Course Not For?
This course is NOT suitable for individuals who:
- Are not open to exploring new ways to organize a product marketing team for success.
- Already have a steady pool of candidates ready to build their team.
About Leo Castro and CXL
Leo Castro, Founder of Decisive Moment Marketing, brings his expertise in building high-performing product marketing teams to this CXL course. Learn actionable strategies to attract, hire, and organize teams that align with business goals. CXL?s professional education equips leaders with the skills to thrive in competitive markets.
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Leo Castro - CXL - Hiring Product Marketers Course Content
